The SafeSleepKY campaign was a client project I worked on at Imagewest. We were asked by the KY Dept. for Public Health to create a campaign to raise awareness about safe sleep practices for infants, and monitor the success of the campaign over time.
I worked on this project from the summer of 2015 through spring of 2016. At the beginning, I was tasked with creating the branding, color palette, typography, logo, website, and other graphics. Then, I maintained and updated the website, as well as worked alongside the PR team to post blogs and media content.